How a design researcher used Artificial Intelligence for getting main insights from transcripts of user interviews, saving at least 2 days of affinity mapping work in just 5 minutes. This is particularly great when you need to check information or designs quickly to make informed decisions when the agile development workflow is breathing on your neck.
The key for using these tools to improve the user research processes is to always check the output thoroughly because Al does not discriminate between what’s bias and what’s real insight. Use it wisely.
Here is an interesting article about using Al for User Research: