Usability testing is one of the most important parts of the web design process, but it’s also one of the most hated. Many people hate doing usability tests because they’re uncomfortable and they don’t want to hear what their users have to say. But if you’re doing it wrong, you’re only making things worse. The key to a successful usability … Read the rest
Month: June 2023
e-Commerce Cart Abandonment in 2023
69.99% – average documented online shopping cart abandonment rate. Many of them can be fixed purely through design changes. Let’s take a look at just 1 of 140 examples in our new checkout research study. 17% of US online shoppers have abandoned an order in the past quarter solely due to a “too long / complicated checkout process”. … Read the rest
UX Mentorship
A good UX (user experience) mentor can help you unlock user’s potential as a designer and achieve success in user’s career. They can provide guidance, advice and insights that help you grow as a designer and improve user’s skills. But finding a good UX mentor is not always easy. It takes time and effort to find someone who is right … Read the rest
Being a User Experience Designer
I’ve been a UX designer for ten years and love it. But that doesn’t mean it’s not without its challenges. In this post, we’ll explore all my personal pros and cons of being a UX designer. Whether you’re just starting out or if you’ve been doing this for a while, there will be something in here to help you on … Read the rest
Predict the Behavior of Users
The design of an application affects the experience that the user has with it. How do you know what users are thinking? The Five Principles of UX Design Psychology can help you gain insight into customer’s minds by predicting their behavior and needs.
In this article, we will discuss each principle and show how they apply to real-world scenarios. We’ll also … Read the rest
User Research for Making Better UX Decisions
User research is an integral part of the UX design process. It provides insight into users’ needs and behaviors, so that you can create better products and experiences for them.
There are many types of user research, but it’s important to know what they are and how they’re used to make better UX decisions. In this article, I will discuss different … Read the rest
Designing with accessibility
Web content accessibility is rarely prioritised when creating designs, and very few websites are accessible. In 2008, 70% of the sites reviewed by the Business Disability Forum were assessed as lacking accessibility.
I think there are four main reasons why UK companies don’t invest in designing for accessibility:
- Currently, it is only a legal requirement for public sector bodies.
- There
Helpful User Research Methods
User research is a critical part of product development. Without it, companies risk making products that no one wants or understands.
There are many different user research methods available, but some are often overlooked in favor of more popular techniques like interviews and surveys. However, there are a number of other methods that can be just as effective, if not … Read the rest
Atomic Design
As a newbie product designer, creating consistent and scalable designs can be a daunting task. One methodology that can help you achieve this is Atomic Design. In this guide, we’ll explore Atomic Design in-depth, its benefits, and how to implement it effectively.
What is Atomic Design?
Atomic Design is a design methodology that breaks down a design system into its … Read the rest
What is acquiescence bias?
What is acquiescence bias and how can you stop it?
Acquiescence bias, also known as the agreement bias, is the tendency for survey respondents to agree with research statements, without the action being a true reflection of their own position or the question itself.
Typically, the issue will come up when you ask a participant to confirm a statement, or … Read the rest