Organization UX vision

Setting the overall direction for UX within the organization, aligning it with business objectives.

Setting the overall UX direction and aligning it with business objectives involves creating a UX strategy that connects user needs with organizational goals

This includes defining a clear vision, mission, and values for UX, as well as establishing objectives and key results (OKRs) that directly … Read the rest

UX research

UX research is ๐—ป๐—ผ๐˜ losing relevance. Itโ€™s entering a golden era with the power of AI.

Understanding users is still a key skill for every PM.

It reduces guesswork. Reveals real problems.
Strengthens decisions across the product lifecycle.

Hereโ€™s a breakdown of research methods every PM should use:

๐Ÿ”ต ๐—ค๐˜‚๐—ฎ๐—น๐—ถ๐˜๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—ฅ๐—ฒ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต
โ†’ Interviews, field studies, contextual inquiry
โ†’ Understand the … Read the rest

Big Data Management & UX

IP assets are valuable to companies, it gives a strong market position and competitive advantage. And an IP Asset Management system streamlines tasks and delivers comprehensive reporting to manage their IP, tools provide a data-driven performance and further, analyzing productivity metrics to identify areas for internal improvement.

An outcome โ€” Higher profit or returns on investment.

Need of UX

An … Read the rest

Hanlon’s Razor – Heuristic principle

Hanlon’s Razor is a principle stating, “Never attribute to malice that which is adequately explained by stupidity” or, more broadly, by neglect, error, or confusion. It suggests that people’s harmful actions are more often a result of a lack of thought, incompetence, or confusion than intentional malice or ill will. This heuristic helps avoid making negative assumptions about motives and fosters a … Read the rest

UX mapping techniques

๐Ÿ’ก6 UX mapping techniques in product design

Here are some of the most popular mapping techniques used in product design projects to improve understanding, alignment, and decision-making:

1๏ธโƒฃ Affinity map
It’s a tool to quickly organize individual bits of information from research into key topics. The tool is primarily used after qualitative research, such as usability testing or discovery research. … Read the rest

Design roadmap

A design roadmap is a strategic visual representation of a design team’s process, outlining key phases, milestones, and timelines for a project or product. It serves as a communication tool to align stakeholders on the design strategy, priorities, and overall direction. Essentially, it’s a high-level plan that helps visualize how a product or design will evolve over time, ensuring … Read the rest