Product discovery is a process that cross functional product teams follow to reduce the uncertainty about a problem worth solving and a solution worth developing. This process ensures the development of products that are market-fit, provide a good user experience, and are aligned with the business strategy of the organization.
Category: Design
User journey map creation
No matter what you’re working on, the key to customer satisfaction and business growth is understanding your users. A user journey map helps you uncover pain points, explore the touchpoints from their perspective, and learn how to improve your product.
Imagine you just launched a new ecommerce platform. Shoppers fill their carts with products, but they abandon their carts before checkout. … Read the rest
User-Centric Navigation
User-centric navigation is a fundamental concept in the field of user interface (UI) and user experience (UX) design. It revolves around creating interfaces that prioritize the needs and behaviors of users, ensuring that they can easily navigate through digital platforms to find the information or complete the actions they desire. This article explores the significance of user-centric navigation in UI/UX … Read the rest
Product Discovery Challenges
Product discovery helps to verify assumptions and identify risks before product development starts. The product discovery process helps to test assumptions and reduce uncertainty about a product idea. This article highlights the challenges and risks of product discovery activities.
Product discovery is a promising approach that requires the collaboration of product management, user experience and engineering teams. It focuses on … Read the rest
What is a UX case study?
UX portfolios are essential to showcasing UX designer skills and abilities. Every UX designer knows better designs bring better results. Sometimes, it’s easy to let the design speak for itself — after all, it is meant to engage the audience.
But, in doing that, you, as the designer, leave many things unsaid. For example, the initial problem, the need for … Read the rest
The Enterprise UX Design Playbook |
Low vs high fidelity wireframes:
Low fidelity prototype or high fidelity wireframes? Which one should you choose and when? All the answers plus great examples! The fidelity spectrum for wireframes and prototypes is vast. The UX design workflow will typically include paper sketches, basic low fidelity wireframes and/or high fidelity, interactive wireframes or prototypes.
With smart technology thriving in the digital sphere, high fidelity wireframes … Read the rest
Customer Journey Maps Examples
User journey maps are a remarkably effective way to visualize the user’s experience for the entire team. Instead of pointing to documents scattered across remote fringes of Sharepoint, we bring key insights together — in one single place.
Let’s explore a couple of helpful customer journey templates to get started and how companies use them in practice.
This article is … Read the rest
Why Design Systems fail?
Why most Design Systems fail – and how to cultivate success
Implementing a design system takes more than the creation of the system itself. I will argue that it is more important to focus strategic integration within an organization’s workflows and culture than it is to design a great system.
Having been involved in 3 design system rollouts in my
40 Design Thinking Success Stories
Design Thinking is a customer-centric development process that creates desirable products that are profitable and sustainable over their lifecycle. It goes beyond the traditional focus on the features and functions of a proposed product. Instead, it emphasizes understanding the problem to be solved, the context in which the solution will be used, and the evolution of that solution.
Read More:… Read the rest