Research methods

UX research isn’t about collecting methods.
It’s about choosing the right one at the right moment.

Interviews won’t replace analytics.

Surveys won’t replace usability testing.

And jumping straight to solutions without understanding the situation?
That’s where most products fail.

This map is a simple reminder
• Qualitative → why users feel what they feel
• Quantitative → what users actually … Read the rest

Gemini AI to Analyze Design

Here’s a simple, practical workflow I use:

Every designer has faced this:

The UI looks clean.
The screens feel polished.
But something still doesn’t convert.

Users hesitate.
Flows feel confusing.
Feedback sounds vague.

That’s where AI-assisted UI analysis helps.

Here’s how to do it properly:

Step 1: Start With Real Screens

Not Dribbble shots.
Not random concepts.

Use real product … Read the rest

Lean UX vs Agile UX

Lean UX vs Agile UX — same destination, different routes.

Lean UX starts with uncertainty.
Agile UX starts with execution.

Lean UX asks:
“Should we build this at all?”

Agile UX asks:
“How do we build this better, faster, and repeatedly?”

Lean UX shines when:
• You’re exploring a new problem
• Assumptions are risky
• User needs are unclear… Read the rest

Product Design Eisenhower Matrix

How to choose and prioritize UX work, is Product Design Eisenhower Matrix by Dragan Babic (https://draganbabic.com/blog/product-design-eisenhower-matrix/):

– If clarity is high, and risk is low: measure, focus on refinement and improvements.
– If clarity is high, and risk is high: you need to make sure you are attacking from the right angle.
– If clarity is low, and risk is … Read the rest

UX Books in 2026

Reading UX books won’t magically make you a better designer. But the right books will change how you think forever. As we move into 2026, UX is no longer just about clean screens or mastering the latest tool.It’s about judgment, systems, research, writing, and strategy.

That’s why this list is intentionally structured—not random recommendations.

I’ve grouped these books around the … Read the rest

Pendo’s complex analytics capabilities

Pendo’s complex analytics capabilities allow product teams to move beyond basic page views and understand deep user behavior, journey mapping, and AI-driven interactions.

Here are specific examples of complex analytics in Pendo:

1. Multi-App User Journeys (Pathing)

Pendo can map the user journey across multiple products or different areas of a complex application.

  • Example: A B2B company uses Pendo to
Read the rest

Compelling UX Case Studies:

Crafting Compelling UX Case Studies: Tips for Impactful Storytelling

I have reviewed hundreds of UX case studies in my career.

Most of them suffer from:

– Lack of polish
– Poor scannability
– No engaging narrative
– Failing to show the impact
– Focusing too much on the process

The solution is quite simple:

1. Create a story
2. Lead … Read the rest

What Is Pendo?

Pendo describes itself as a software experience management platform. A product analytics and user feedback platform, and how it helps companies improve their products and customer experience.

Overview

  • Early-stage teams often ship features but struggle with user adoption and retention.
  • Users churn when they don’t discover features or have a poor first experience.
  • Many teams rely on
Read the rest