UX research isn’t about collecting methods.
It’s about choosing the right one at the right moment.
Interviews won’t replace analytics.
Surveys won’t replace usability testing.
And jumping straight to solutions without understanding the situation?
That’s where most products fail.
This map is a simple reminder
• Qualitative → why users feel what they feel
• Quantitative → what users actually do
• Situation → understanding the problem space
• Solution → validating what you’ve built
Good UX doesn’t come from doing more research.
It comes from doing the right research.
If you’re designing without research, you’re guessing.
If you’re researching without intent, you’re wasting time.
Which UX research method do you rely on the most — and why?
